Social Media Manager
Post Introduction
About the Department
The Church of England’s Digital Team was created in 2016 to develop the Church’s approach to the web, social media and wider technological innovation. The team collaborates with and supports teams and departments across the Church in line with its wider vision and strategy, while identifying digital opportunities to engage new audiences with messages of the Church. Based in the Communications Team, it also works closely with Church House Publishing on national campaigns, such as Christmas and Easter. The team has developed a strong social media presence, transformed national websites and pioneered the use of technology such as voice and apps to help people grow in their faith.
What you'll be doing
You will be working with the Social Media Officer, to create content for a variety of audiences across our social media channels, with an emphasis on content for a younger and more diverse audience and bringing our digital evangelism, discipleship and common good priorities to life through our various national channels and platforms. The role is also responsible for overseeing the strategy and implementation for our national community management, content creation and messaging monitoring.
You’ll work with the Church's multi-award-winning Digital Team to develop innovative and strategic social media content and campaigns that invite people to connect with their local church, encourage people to deepen their faith and share how the Church works for the common good in communities across England.
You will work to support the wider Communications department and teams across the National Church Institutions with social media usage across TikTok, Instagram, Facebook, Twitter, LinkedIn and YouTube, with a real passion for building engagement across all social media platforms and reaching new audiences.
Reporting to senior leaders, you will create sentiment and scale analysis on a range of topics to use insights to inform national response and strategy.
Your role will involve:
- Plan, curate, and schedule daily content for our social media channels, ensuring a broad, high-quality mix of tailored content that meets our goals.
- Liaise with content producers on platform-specific, social-first content.
- Work with the Social Media Officer, coordinating and implementing social media community management, creating engagement and growing our following.
- Produce regular analysis of weekly online service figures.
- Develop relationships with influencers and micro-influencers to create social media content.
About You
The Church of England is for everyone and we want to reflect the diversity of the community the Church serves across the whole country. Therefore, while of course we welcome all applications from interested and suitably experienced people, we would particularly welcome applicants from UK Minoritised Ethnicities (UKME)/Global Majority Heritage (GMH) and other under-represented groups. As a Disability Confident employer, we are committed to recruiting disabled people. We offer interviews to disabled people who meet the minimum criteria for the role.
To be successful in this role, you will need:
- Exceptional writing, copy-editing, and proofreading skills, ensuring clear, flawless communication without any errors.
- Excellent digital skills, including expertise in industry standard tools, particularly digital channel management software, social networks, evaluation and analytics tools, such as Sprout Social.
- Experience of working as a social media manager or equivalent role for a large, national or international organisation.
- Experience of running digital and social campaigns for large organisations.
- Comfortable and confident promoting the Church of England and faith in Jesus Christ in the digital public square.
For a full person specification, please see attached job description.
Interviews are expected to be held on 26th November 2024.
What we offer
Our benefits include:
- A salary of £46,577 per annum plus age-related pension contributions between 8-15% of salary. We will also match any pension contributions you make up to an additional 3% of salary.
- 25 days annual leave (increasing to 30 days within 5 years) plus three additional days
- Flexible working hours and location, with an expectation of just 1-2 days per week in our office in Westminster
- Structured induction programme and access to a range of development opportunities including apprenticeships
- Access to Occupational Health, and an Employee Assistance Programme
- Opportunity to the Civil Service Sports & Social Club, and get involved in a range of staff networks, groups and societies
We try to be as flexible as we can in your work pattern to support you with other commitments, and to give a good work-life balance.
The National Church Institutions comprises a wide variety of teams, professions and functions that support the mission and ministries of the Church of England in its vision to be a church, centred on Jesus Christ, for the whole nation - a church that is simpler, humbler, bolder.
We Include. You Belong.
Our Belonging and Inclusion Strategy aims for everyone in the National Church Institutions (NCIs) to feel that they belong, and are valued for who they are and what they contribute. Together, our people contribute in different ways towards our common purpose, whichever NCI they work in and whatever their background.
Living out our values in all that we do, we:
- Strive for Excellence
- Show Compassion
- Respect others
- Collaborate
- Act with Integrity
We believe our commitment to belonging and inclusion fuels our progress and drives us forward. The NCIs are a safe, inclusive workplace for people of all backgrounds and walks of life. We welcome applications from people of all faiths and of no faith. We want to encourage applications from a diverse group of people who share our values. Even if you have never thought about working for us before, if you have the skills and experience we’re looking for then we would like to hear from you.
